- This event has passed.
Generational Change and its Impact on Event and Hospitality Professionals
January 30 @ 11:00 am - 2:00 pm EST
David Coletto (CEO) will deliver an interactive presentation featuring original research and
insights about generational change and its impact on the conference and hospitality industry and
• Explore the unique perspectives of each generation working today and how they value
the meetings/conventions industry
• Identify content and marketing best practices that appeal across generations to attract
them to your conference, venue, product
• Provide specific action items to increase your engagement with audience, customers and
prospects online and in person
Registration/Networking: 11:00am – 12:00pm
Buffet Lunch/Session: 12:00pm – 2:00pm
Site Tour of The Sheraton Ottawa Hotel: 2:00PM
Speaker: David Coletto, CEO, Abacus Data
David Coletto is CEO and a founding partner of Abacus Data a full-service market research and strategy firm based in Ottawa. With over a decade of experience in the industry, David and his partners founded Abacus over 8 years ago, and since then it has grown into one of Canada’s most respected market research firms.
David has worked with a range of organizations including the Shaw Communication, the Canadian Bankers Association, the Bank of Canada, Food & Consumer Products Canada, the CBC, the Canadian Pharmacists Association, Equal Voice, and the Dairy Farmers of Canada. He’s also one of Canada’s leading experts on generational change and millennials regularly invited to speak to groups across Canada.
He’s a foodie, a Gentle Explorer, and a political junkie who loves exploring why people think and act they way they do.
He earned a PhD in Political Science from the University of Calgary in 2010 and has a BPAPM and MA from Carleton University. He is also an adjunct professor at Carleton University.
This event is sponsored by: