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Sharpen Your Social Media Skillset (VIRTUAL)

April 25, 2023 @ 12:00 pm1:30 pm EDT

Sharpen Your Social Media Skillset

Date: Tuesday, April 25, 2023
Time: 12:00 PM – 1:30PM
Location: Zoom

Details: Registration is now open for PCMA Canada East Chapter’s Lunch ‘n’ Learn event. This event has now been moved to virtual!

Sharpen your online presence skillset as well as learn tips and tricks on how to make a meaningful online presence that is professional and polished.


12:00 PM      Virtual networking
12:30 PM       Keynote session
1:30 PM        Event close

We look forward to seeing you on April 25th!


Regular Member: $40
Regular Student Member: $40
Regular Non-Member: $55
Regular Student Non-Member: $55


Meet Our Speaker

Dani Gagnon is a digital media advisor, and a millennial in a primarily boomer saturated business world, who helps organizations drive business through their online presence and digital marketing.  She’s chock full of insights on internet-based algorithms and how you can leverage them to better connect with target audiences. Her specialty is making content interactive, clever and truly social; and framing it to reflect the things the Internet is talking about to encourage sharing and engagement.

Dani finds innovative ways to drive business through digital marketing and ensuring organizations are being genuine throughout that process.  She co-founded the digital marketing + PR agency BAE Communications where she helps organizations create the desired engagement, reputation, and competition that puts their campaigns before anything else.  Her business does publicity and digital marketing mostly for TV and not-for-profits. She’s worked on shows on Netflix (Bad Blood), HGTV, Amazon Prime (American Gods), CTV, CBC, Crave TV, CityTV (Bachelor in Paradise), Disney, TVO, Hulu (Utopia Falls), including 2023’s CTV show Shelved, and CTVs The Amazing Race, and more.

She’s been recognized as a ‘under-30 influencer’ CEO in Toronto with The GNF Group,  and has been making a serious impression in the social media world working with brands like CBC, Under Armour, the NDP and MasterCard already.

Gagnon’s been a Professor in Digital Marketing at Seneca College and taught at Social Media at Camp Tech, as well as beginner and advanced social media workshops in Toronto, and travelling to various locations for corporate training.

Described as a creative tornado, Dani brings her whole authentic self to each presentation.

Speaker Sponsored by:


April 25, 2023
12:00 pm– 1:30 pm EDT